Survation is an independent research, polling and insight company. We design and run surveys, focus groups and statistical models for companies, charities, universities, public bodies and campaigns, and turn the results into evidence you can act on. Members of the British Polling Council and MRS Company Partners.
A survey built around your question, your audience and your deadline, with questionnaire design, data tables and a written summary included as standard. We tell you up front whether your target group is reachable and which method gets there.
Read more
Add your questions to a shared survey and get nationally representative answers within days, at a fraction of the cost of a standalone poll. GB, Scotland, Wales, London, business leader, parent and telephone omnibuses available.
Read more
Focus groups, depth interviews, workshops and online communities that explain the why behind the numbers, from low-income households to senior leaders, on subjects as sensitive as money, housing and health.
Read more
Values-based segmentations that stay useful for years, with the golden questions to re-find your segments, CRM mapping, and training so every team actually uses them. Recent work includes Trussell.
Read more
Find the message that moves your audience and the coalition that carries it: situation analysis, message testing and strategy, grounded in segmentation and stakeholder polling.
Read more
MRP and small-area estimation that turn one national survey into reliable estimates for every constituency, council area or customer segment, developed with Royal Holloway, University of London.
Read more
Brand tracking, reputation audits, market-entry and location research that give you the evidence to back an expansion plan, a funding case or a new product.
Read more
Survey your own members, customers or stakeholders, online, by phone or in person, to test a policy, shape your brand or profile your audience. Published examples include CIPR’s State of the Profession (2,028 PR professionals) and Netmums (1,831 users).
Read more
A private online community of your audience (parents, patients, low-income households) completing tasks and sharing photos and video over weeks or months. We have run the BBC Bitesize Parents’ Toolkit panels for several years.
Read more
Resident satisfaction and consultation surveys that reach the people who never answer a council consultation, run to British Polling Council standards and priced for local government budgets.
Read more
Publishable, fully documented survey data for universities and funded projects: mode and sampling advice, clean labelled datasets, weighting notes and methods documentation that stand up to peer review.
Read more
Know where decision-makers stand before you engage them. Bi-monthly omnibuses of 500 or 1,000 UK councillors and 250 London councillors, results within two weeks, plus bespoke MP and portfolio-holder surveys.
Read more
Large, fast and flexible: samples in the thousands, longer questionnaires, video and image stimulus, and flash polls turned round the same day. A named project manager runs every study from script to presentation.
Read more
Reach the people online panels miss: older, offline, or living in one town or constituency. Our in-house, London Living Wage calling team does the interviewing, with open answers coded for you.
Read more
In-person interviewing through our fieldwork partnership, with hundreds of MRS-trained interviewers across the UK and Ireland, for shoppers, residents, members and anyone a screen won’t reach, with fast turnaround in any location.
Read more
Representative samples of British Jewish, Muslim and minority-ethnic adults through dedicated opt-in panels built since 2015, with ward-level targeting even where a group is 1% of the population.
Read more
Recruited, vetted and balanced studio audiences for broadcast events, representative of the UK or balanced to your brief, with identity checks and on-the-night screening staff. Trusted by Sky News and ITV.
Read more